Disc Golf

Most of those reading this have swung a golf club before, however, few have ventured the game of disc golf. Disc golf holds the same rules of golf, except it is played with a frisbee or disc, and the goal is to throw the disc into a chainstar (see below).

 Disc golf is free to play and the discs are relatively cheap ($8-$15/disc). Also, the game is easy to catch on to, and it's addicting. Believe it or not, a pro league exists. The Pro Disc Golfers Association, or PDGA, is taken very seriously by many. www.pdga.com has a directory of courses all over the map. Check and see how many courses are in your area (its more popular than you think). 

Disc golf, like regular golf, is a relaxing sport. For me, its a way to get out in the woods and away from society's noise-filled, fast-paced reality for a while. While perusing the internet, I discovered DeLavega, a course in Santa Cruz, CA. It is the #1 rated course in the world as it sits right on the ocean in beautiful southern California. 

So, if you know someone who plays the sport, you should ask to join sometime, you won't be let down. As far as sports marketing goes, there is a long road ahead for Disc Golf. There is potential star power, however, the sport is often neglected when compared to regular golf.

Online Sports Betting

For those of you who are nieve of online sports gambling,

meet Bodog Sports: 

Bodog allows you to gamble on nearly any sport from pro football to college baseball to international rugby. Not only can you gamble on ncaa/pro sports but you can also gamble on celebrity props such as what color eyes Brad Pitt and Angelina Jolie's kid will be born with, or who will win the next American Idol. You can even bet on who will win the next U.S. Presidential Election. My favorite facet is how you can bet on other people playing poker (this almost makes watching poker on espn2 exciting!) This also means that you can now lose all your money in your living room on Charles Barkley folding on the 'river' card.

Such new technology gives old-time sports-betters the 24/7 accessibility to sports books that they've always wanted (not to mention the ease of finding odds, team/player stats, and all-time records). In addition, it captures young gamblers by having an attractive interface and marketing scheme. Yesterday, I was at Brann's Steakhouse on Leonard St. and they have a poster above the urinal in the men's room, which displays a MMA fighter and a fancy slogan for Bodog's website. Various other bars around town also advertise bodog's entire organization. They do offer more other than sports gambling; such as, fantasy sports, music, and video channels. 

Lastly, this gives the typical sports fan a whole new perspective on sports. It opens up a lot of windows and I assume that investors will capitalize on this venture.